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<text id=93TT0439>
<title>
Nov. 01, 1993: Bright City Lights
</title>
<history>
TIME--The Weekly Newsmagazine--1993
Nov. 01, 1993 Howard Stern & Rush Limbaugh
</history>
<article>
<source>Time Magazine</source>
<hdr>
POLITICS, Page 30
Bright City Lights
</hdr>
<body>
<p>In mayoral races, fence-mending "pragmatic idealists" take aim
at crime, jobs and schools
</p>
<p>By JACK E. WHITE--Reported by Jordan Bonfante/Los Angeles, Michael Riley/Atlanta
and Elizabeth Taylor/Cleveland
</p>
<p> The last revolution in America's city halls began in 1967 with
the election of Carl Stokes as Cleveland's first black mayor.
In the next two decades, hundreds of black mayors were swept
into office by a tide of black pride, white-liberal optimism
and the hope for an urban rebirth. As veterans of the civil-rights
wars, these pioneering politicians saw themselves as crusaders
for racial justice. For many voters, black and white, that was
enough. As Jesse Jackson crowed after Harold Washington's 1983
triumph in Chicago, "Our time has come!"
</p>
<p> And gone. A generation after Stokes' breakthrough, black mayors
are no longer a novelty, and the high hopes that their arrival
would usher in a new era of urban revival have long since faded.
Hobbled by age, ill health and frustration, three of the longest-serving
black mayors--L.A.'s Tom Bradley, Detroit's Coleman Young
and Atlanta's Maynard Jackson--have declined to seek re-election.
Several cities where black mayors once reigned--Chicago, Philadelphia
and Los Angeles--have reverted to white control, and New York
City may be about to join them. But the big turnover at city
hall cuts across racial and party lines. Even in cities like
Atlanta and Detroit, which are so heavily black that no serious
white candidate even bothers to run, a new breed of black mayors
is emerging. They have more in common with their white contemporaries
than with their black predecessors. Call it the nonvision thing.
</p>
<p> It amounts to a back-to-basics approach to governing, putting
more emphasis on delivering services, fighting crime and balancing
the budget than delivering lofty speeches. Unlike earlier mayors
who carried the combative style of the civil-rights movement
into office, the new breed tends to be hands-on managers and
conciliators who served long apprenticeships on city councils
and in business. They tend to seek private-sector solutions
to long-festering urban woes instead of advocating big programs
from Washington. As Minneapolis Mayor Donald Fraser, who is
stepping down after four terms, puts it, "pragmatism has pushed
ideology out the window."
</p>
<p> Nowhere is the new style of urban leadership more apparent than
in Cleveland, where Mayor Michael White, 42, is running for
a second term. He cut his political teeth as a volunteer in
Stokes' historic campaign, but his approach is vastly different.
"Our generation traded jeans and large Afros for the use of
the halls of power," says White. "We know that standing outside
throwing bricks can only go so far."
</p>
<p> Since his election in 1989, the self-described "pragmatic idealist"
has sought to persuade Clevelanders, from the white economic
elite to the poorest blacks, that they have a mutual interest
in the city's prosperity. One of the first calls White made
after being sworn in was to Richard Pogue, a prominent white
lawyer who headed the Greater Cleveland Growth Association.
"I know you didn't support me," White told Pogue. "You know
you didn't support me. But I'm the only mayor you'll have for
four years. You're the only growth association I'll have. So,
it's in everybody's interest to work together." The resulting
cooperation with Pogue and the rest of Cleveland's blue-chip
business community has paid off in a burst of economic development
and thousands of jobs.
</p>
<p> Even so, some blacks, who make up 40% of the population, derisively
call the mayor "White Mike" for spending so much time with business
leaders. But White is willing and able to play hardball on behalf
of the city's poor. When one of Cleveland's banks sought to
merge with another Ohio institution, the city filed an objection
to the action after months of negotiations about a development
plan. White withdrew his city's opposition only after the bank
agreed to invest $100 million in neighborhood development. "I
tell the banks that it is right, moral and religious to invest
in the neighborhoods of Cleveland," says White. "And then I
say, `If you haven't been to church, are amoral and have no
religion, I can guarantee you that by investing in Cleveland,
you're going to make a lot of money.' "
</p>
<p> A moderate Republican version of that pragmatic approach is
being tested in L.A., where newly elected Richard Riordan is
trying to run the government in a businesslike manner. As befits
the corporate lawyer and entrepreneur he was for 40 years before
entering politics, Riordan's first priority has been to get
his priorities straight. At the top of the list: putting more
cops on the street. Riordan's rationale is that L.A. cannot
work out of its economic slump unless it can attract more investment.
And that, he says, will be impossible as long as the city is
dangerous. Riordan pounds the message home at every opportunity:
"We will not turn L.A. around until it is safe for business
and safe enough to stop the flight of young families." With
police chief Willie Williams, he has devised an ambitious plan
that would add 3,600 officers to the 7,600-member force.
</p>
<p> Riordan believes the money to finance that change can be found
by ruthlessly paring other city departments. As a private-sector
problem solver, says Riordan, "I can approach things without
an agenda. I can come in and solve problems without having to
kiss ass with this interest group or the other." Despite the
brusque rhetoric, his administration is as politically correct
as any liberal Democrat's. Of his 199 appointments to city commissions,
97 are women, 33 are black, 27 are Latino and 14 are Asian,
an almost perfect reflection of L.A.'s demographic breakdown.
That reflects the surprising fact that Riordan got 45% of the
Latino vote and 15% of the black vote against Democrat Michael
Woo, a left-leaning former city council member who ran in former
Mayor Bradley's footsteps.
</p>
<p> So far the pragmatic approach has been most successful in cities
where white voters are in the majority. In two upcoming elections,
the strategy is being tried by black candidates in heavily black
cities that have long been ruled by legendary urban chieftains:
Detroit and Atlanta.
</p>
<p> The contest in Detroit is an abrasive referendum on Coleman
Young's often combative 20 years ruling a city marked by chronic
unemployment and rampant crime. Dennis Archer, a 51-year-old
former state supreme-court justice, is trying to put together
a biracial coalition on the Michael White model, while Sharon
McPhail, a former local prosecutor, is running with Young's
endorsement. She has appealed to the sentiments of some of the
city's 75% black population by painting Archer as the favorite
of suburban whites. Archer's reply is right out of the pragmatist
playbook. Says he: "I do have a cooperative relationship with
those who live outside the city. Anybody thinking about leading
this city needs that kind of relationship."
</p>
<p> In contrast, the virtual three-way race to succeed Maynard Jackson
has been conducted with almost classic Southern politeness,
perhaps because Atlanta is in such bad shape. The city's population
has dwindled from 495,000 in 1970 to 394,000, as the middle
class of both races fled to the suburbs, leaving behind a large
residue of poor people. In addition, preparations for the 1996
Summer Olympics are behind schedule.
</p>
<p> Both front runner Bill Campbell, a gregarious city councilman,
and his main opponent, former Fulton County commission chairman
Michael Lomax, are running as nonideological innovators. Campbell
has promised to "rip the system apart and replace it with something
that works," in part by shifting more cops to foot and bicycle
patrols in high-crime areas and refinancing municipal debts.
Lomax, an aloof former English professor, has called for the
privatization of such city landmarks as the Omni arena to raise
revenue to help finance his civic programs. If elected, he says
he'll put up a billboard for Olympic visitors near the airport
reading "Welcome to Atlanta--a real city with real problems
and real people working real hard everyday to solve them." That
is a description of politics at its best, with or without a
vision.
</p>
</body>
</article>
</text>